Senin, 24 Oktober 2011

beauty of the beach anyer







Anyer beach supposedly touted as "Kuta" Bali him. This beach was composed of a variety of different beaches in the same name but the same coastline. One is the White Sand Beach. On weekends, the beach is crowded by visitors, ranging from children to the elderly. In addition to White Sand Beach, the beach near the hotel also provides facilities Marbella Watersports. Of course his favorite banana boat. Banana boat carrying about four people and then pulled the boat around the ocean. Then at one point, banana boat struck down into the sea.
Some travel agents and tour operators in the region Anyer Watersports also offers snorkeling and diving usual. In fact, some are offering package tours to Krakatau. Another beach to visit is the beach Cikoneng. Here there is a lighthouse that became an icon in the region Anyer. There is also a stone Saung Beach, Beach Sambolo, Coral Coast Kitri, and Karang Bolong beach.
Karang Bolong beach is one of the famous beaches as well. Its uniqueness is a big rock towering but hollow at its center. Visitors can ride to the top of the reef through a step ladder. The beaches are imposing entrance. Anyer Bolong beach coral is a lot of tourist areas visited by domestic tourists, especially from the area around Jakarta. holes are located in coastal reef areas Anyer and enter the area there are many tourist reefs perforated merchants hawking wares from fruits to food. Karang Bolong beach named as the name implies that there is a large rock and punched her in the middle or perforated .. These holes are formed naturally by nature a very wide arch-shaped and facing directly out to sea. above the reef visitors generally relax while enjoying the sea view. sea
​​view from the rocks stunning and very charming. sound waves and teduhnya grove of trees located on the shore reef holes makes tourists reluctant to leave the tourist areas, around coastal reefs perforated numerous hotels and cottages with prices varying from low price to high price.

I had to travel to coastal areas anyer along with my big family, where my family and I visited the tourist attractions around the coast of Anyer, there are very cool air is not like in Jakarta, on the beach anyer so is suitable as a relaxation and pamper yourself by enjoying the beauty of God's work in coastal tourism anyer, now also has a lot of tourism services offered by tourism service businesses, with the old system and its package tour visits. On the beach there anyer also places a very comfortable inn, a few hotels there in facilitation with the concept of nature, so that visitors can make domestic tourists will also get the convenience of foreign tourists more. And there I also tour the coastal reef holes, perforated coral beach is a beach there are several perforated corals. There is also a view that there was special. I am very impressed with the beauty of nature which is owned Indonesia, so there's no reason for us not celebrate the beauty of God.

Sabtu, 22 Oktober 2011

brand of Coca-Cola

 Coca-Cola was first introduced on May 8, 1886 by John Styth Pemberton, a pharmacist from Atlanta, Georgia, United States. It was he who first mix the caramel syrup which was then known as the Coca-Cola. Frank M. Robinson, John's friend and accountant, suggested the name Coca-Cola because it argues that the two-letter C will stand out for advertising. Later, he created a name with the letters slanting flow, Spencer, and so was born the most famous logos in the world.
Efforts to advertise Coca-Cola brand is at first not encourage the use of the word Coke, even encouraged consumers to buy Coca-Cola with the following words: "Ask Coca-Cola as its name in full; name designation will only encourage the replacement of the product in other words" . But consumers still want a Coke, and finally in 1941, the company follows the popular tastes of the market. That same year, the trade name recognition of Coke advertising similar to Coca-Cola, and in 1945, Coke became an official registered trademark.

Advantages and Disadvantages of Coca-Cola Company
 Strength Company :

• Mastering the world market share
• Operates up to more than 200 countries
• Producing 400 brands comprising more than 2,600 beverage products
• Headquartered in Atlanta, Georgia, United States
• the world's largest beverage company
• As an innovator in the soft drink industry
• Perform Bottling investment with several investee
• Have excellent organizational structure
• Have a high brand popularity and is known by the world community
• It has a division in some countries
• Number 1 in sales of juice drinks and No. 1 in sales of tea and coffee drinks
• Coca Cola won the award for the category of packaging cans of the most innovative products and attractive.
• the company provides a balance of geographical differences
• Has a very good social responsibilities
• Net operating revenue grew 4% to $ 24.1 billion, and operating income grew 4% to $ 6.3 billion

GLOBAL PRODUCT MARKETING STRATEGY
• Faced with a unique and heterogeneous markets, global brands need to carefully balance between global and local Standardization customization. Standardization will obviously increase the efficiency and better consistency in dealing with global operations. Substantial economies of scale will be achieved through standardization of production, distribution, marketing, and management. Economies of scale will translate into greater value for customers by offering high quality products that are more reliably with lower prices.
• But on the other hand, global brand must serve a unique variety of customers in various markets in many countries. They began to see that the marketing program would be more effective if tailored to target customers in each country. A variety of unique conditions that require the need for adaptation, be it through product features, as well as in advertising campaigns, packaging, colors, materials, pricing, advertising, sales strategy, and so on. Differentiation in the local market can be done on the content, context, or infrastructure. Coca-Cola using the differentiation of content and context in Asia. For content, Coca-Cola makes its products contain less sweeteners and carbonation in some countries of Southeast Asia. Meanwhile, the differentiation of the context they embodied in the form of labels and packaging. In China, the name "Coca-Cola" written in Chinese characters and is pronounced as Kekoukele, which means "drink please" or "Can-Be-Tasty-Can-Be-Happy" in Chinese.

Some competitors of coca-cola products are:
1. Big cola
2. PEPSI
3. Cola-Cola

Kamis, 20 Oktober 2011

Arrange the Ministry of Industry Textile Industry Revitalization Action Plan

Arrange the Ministry of Industry Textile Industry Revitalization Action Plan
source: Between 19/Jul/2011 15.35

Jakarta (ANTARA) - The Ministry of Industry is working on a plan of action revitalization of the textile industry and textile products (TPT) for the year 2010-2014 in order to encourage greater competitiveness in domestic and global markets.
"I made it (revitalization action plan TPT) as a program of the Ministry of Industry, while making the budget, if there are budgetary consequences," said Minister of Industry MS Hidayat said after opening a national seminar TPT, here on Wednesday. Minister of Industry said that in making the action plan it wants to cooperate with the textile industry to obtain input and program implementation activities. Hidayat stressed that textile industry is a strategic industry because it gives the country a trade surplus of foreign exchange of about five billion dollars per year. In addition, textile industry also absorb a large labor force reached 2.34 million people and help meet the needs of the national clothing by 46 percent. But until now, he acknowledges there are many factors that undermine the competitiveness of national TPT both internally and external. Internal factors, among others production equipment or machinery that is obsolete and wasteful of energy, not yet available in the domestic machinery industry, dependence on raw materials, cotton is large (99.5 percent), and working capital which can be difficult. While external factors such as energy supply is not sustainable, the lack of adequate market access priorities for the domestic product in the modern market, TPT lack of marketing facilities abroad, and inadequate transportation facilities and infrastructure facilities, ports, and with no certainty of completion time restritusi taxes. "Under these conditions the cost structure that is formed into many, and not directly related to the production process," said Hidayat. Although competitiveness is still weak, he added, the export performance of the national textile industry imported by several manufacturers of its kind in Asia is still pretty good. He cited in the fiber sector, Indonesia surplus with Pakistan and Vietnam, despite the deficit with India, Korea, and China. For yarn, Indonesia surplus with India, Korea, Pakistan, and Vietnam, but the deficit with China. Similarly, the fabric sheet, Indonesia is still a surplus with India, but the deficit with Korea, Pakistan, and China. As for apparel, Indonesia surplus with some countries in Asia, except China. "Therefore, strengthening the competitiveness of textile industry needs to be done with a focus on maximizing the value-added textile industry in the country," he said.

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